Why Split Testing Is Important
Have you heard of A-B split testing? If you have, are you doing it?
If not, you could be leaving a lot of money on the table.
Contrary to popular belief, just sending traffic to a landing page where you have an offer for sale is not all there is to internet marketing.
Sure, you may make some sales this way. you may even make many sales.
Here is the thing though…how do you know your landing page is converting visitors into buyers as well as it could?
Unless you test different versions of the landing page, you will never know.
There is a trick to it though. You need to make only one change at a time then send traffic equally to both variations and see which version converts the best.
Once you know that, you get rid of the lower-converting version and make another version with another change and test those against each other.
Sounds complicated right.
It’s not though…not with this.
I tested it out (I had access to it from the creator) and I think it is really, really good.
It is so easy to create slightly different versions of the same landing page and split the traffic between then any way you want (literally in as little as a minute or so).
There are a ton of different templates…and they do convert. I tested it and got sign-ups to my list using them.
What I think is the best thing about it though is the World map, which shows you where your visitors are coming from…but more importantly, where your conversions are coming from.
This is a very powerful feature because you can target those areas of the World where you are getting your conversions from…and lose the rest. This feature alone should save you a ton of money if you are using paid traffic, or a ton of time if you are using free traffic.
Anyway, this is in pre-launch right now and you can get it for WAY less than the regular cost.
I give it a BIG thumbs up for simplifying something that can be a real pain in the…you know the rest 🙂
Til next time,